Brenda is an executive leader with a successful background in sales and marketing, advertising, brand management, customer strategy, service experience, and supply chain performance management on both domestic and international levels. She is known for herexpertise in building collaborative partnerships and developing teams to improve leader performance and drive results. She is an accredited coach working with leaders and managers in large and mid-size companies as well as non-profit organizations.
Brenda has led engagements for the organization focused on women’s leadership and advancement, which include long programs, workshops, speaking engagements, and individual and group coaching. Her approach is practical, goal-focused, and action-oriented.
Brenda established the first-ever customer-focused strategy for the federal government as Chief Customer Experience Officer at the U.S. Department of Education’s Office of Federal Student Aid, the single largest provider of funding for post-secondary education in the United States. She held leadership roles for 20 years with Wachovia Corporation (now Wells Fargo) as Head of Customer Strategy, Marketing and Customer Relations, as well as Head of Retail Segments and Director of Enterprise Supplier Performance Management. Brenda was also a consultant to Barclays Bank in London, leading an international team to re-design and execute the company’s global technology supplier management functions.
Brenda earned a master’s degree in organizational development and executive coaching from the McColl School of Business at Queens University, and a bachelor’s degree in journalism from the University of South Carolina. She is also a graduate of the Executive Leadership Program, Kenan Flagler, at University of North Carolina Chapel Hill. She is accredited by the International Coach Federation and is a board-certified coach. Brenda is a Senior Fellow of the American Leadership Forum, a freelance writer, and has been a keynote speaker on topics ranging from women’s leadership to customer-focused strategies in the financial industry. Brenda received the Executive Leadership Award for public service from the U.S. Secretary of Education, Arne Duncan, and the Service to the Citizens Award for Leadership in higher education.
Brenda is certified in numerous assessments including Hogan, Workplace Big Five, Thomas-Kilman Index, and MBTI.